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Haikou New Jiaxi City Clothing City Every Day "Big Sale" Industrial And Commercial Registration

2012/8/8 10:21:00 55

Clothing CityClothing FieldHaikou New Jihai Government Clothing CityHaikou

"A few days ago said it was the last three days, and now it is the last five days," he said. In August 6th, a citizen revealed that he had been at the new Jia Hai government near the Axi building of Hai Fu Road a few days ago.

clothing

The market bought a piece of clothing, thought it was bought in the last 3 days. I did not expect that passing today became "the last 5 days". What exactly is this?



Big ads in shopping malls


Consumers: how many last days do businesses sell?


"I saw this shop a few days ago when I was shopping. I saw the shop for the last three days, so I went in to see it."

Ms. Li said that because it was the last three days and felt that things should be cheaper, they bought a lot of clothes. "But after a few days I went shopping and passed through here, I found that it was written on the last five days."

Ms. Li didn't understand whether she bought the store's "cheap". "It makes me feel like being cheated. Isn't this false advertising?"



Businessman's "Crazy" advertisement


Subsequently, the reporter visited the scene found that in the new Jiaxi government clothing store, the "last 3 days", "closing business", "selling at a loss" and other banner banner fonts advertising full of shopping malls.

Many people are attracted by the large advertisements, and have entered the shops to buy clothes. "The sale of the last few days will surely be much cheaper than usual, and the purchase should be cost-effective."

Ms. Wang, who came to buy, said she had only entered the banner advertisement.


The relevant staff of nearby shops also briefed reporters about the opening of the new Jiaxi government's clothing market, but the sale of "last few days" and "selling at a loss" had been implemented for some time.

"It opened in June. It seems that this promotional advertisement has lasted for more than a month."


People doubt that such a big advertising will not only affect the appearance of the city, but also lead to misleading consumers' consumption.


Business: advertising is a way to promote business itself.


On the afternoon of 6 afternoon, the owner of the new Jihai government clothing court said in an interview with reporters that promotion advertising is the choice of businessmen, what to write, how to write and how to hang up is the right of businessmen. There is no unreasonable phenomenon. "I think there is nothing wrong with advertising like ours."


According to the merchants themselves, they have their own difficulties in advertising. "They used to do business with the state leasehold, but later they came home and left such a stall. Now they can't go on business normally. They can only get rid of these goods by way of promotion."


Industry and Commerce: a registered business will be punished if it fails to reform.


Subsequently, the reporter interviewed the dragon and poop industrial and commercial office, the relevant staff of the Institute said that the new Jiaxi government clothing store sales promotion behavior has violated the "retailer promotion behavior management method" seventh related regulations, and has been put on record in mid July, but because of the time reason, has not been able to perfect treatment.


The seventh provision of the management measures for retailers' promotion practices: retailers should clearly indicate the promotion contents in the prominent locations of the business premises for promotions, and the promotion contents should include the promotion reasons, promotion methods, promotion rules, promotion duration, the scope of promotional products, and related restrictive conditions.


A counter or commodity that does not take part in promotional activities shall be expressly declared and not allowed to declare sales promotion. If the sales rules are expressed in exceptional circumstances, sales rules containing restrictive conditions and additional conditions, the words and pictures should be clearly and clearly defined.


Retailers should not change sales contents within the prescribed time limit after promotions, except for changes caused by force majeure.


The relevant staff of the Institute said that for the new Jiaxi government's clothing court violating the relevant regulations, the industrial and commercial office will stop its promotional advertisements again, and at the same time issued an administrative agreement to warn that if it fails to reform, it will be punished.

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