2010 Reasonable Pattern Of Clothing Financial Resources (1)
Future
Clothing industry
It will be the coexistence of large-scale production, mass customization and advanced garment customization.
In China, some garment enterprises will turn to mass customization and introduce data and information technology. This is an irreversible mode of production.
There are more than 600 million plate data in the database, and only a few minutes can be taken out of the suit pattern matching with the customer's shape and print out the drawing.
There is not one garment on the hanging line of the workshop, which is of the same style and color. It is only a few days from the initial personality design to the final garment distribution.
This is a true portrayal of the large-scale fashion customization model of Shandong red collar group and a typical sample of strong support for informatization.
At present, most garment enterprises in China are still carrying out large-scale production mode. Mass customization has been popular in Europe and America.
The surveyor in the brand store will accurately measure the size of each customer, and design the parts of the customer's request, pmit the final data measured to the enterprise's panel database, and find the appropriate type of plate to match, and then aim at the different personalization requirements of each customer for the colors, styles and accessories of the clothes, and then produce them in the shortest time, and finally distribute them to the customers.
This mass customization mode not only keeps the advantages of large scale, high speed, high efficiency and low cost, but also enables every customer to have their own clothes that only belong to their own size and personality, and truly realize the "one to one" personalized matching.
Promotion of information technology
Support is the key.
If we can find a plate that matches the physical size of every customer in the database, then the enterprise can achieve strong information support in the early stage of mass production.
In China, when it comes to mass customization, many consumers will confuse it with the concept of customization.
On this issue, Wen Lisheng, chief engineer of China Garments group company and deputy director of China Fashion Design and processing engineering technology research center, told our reporter: "now many domestic clothing brands have developed advanced tailored clothing business. Taking Blue Leopard suits and white-collar ladies as an example, they have top designers to measure their figure personally for customers, and then design according to the requirements of customers. If customers need, there will be hand-made links in this kind of senior garment making, so the cost of the whole set of clothing will be very high.
At the same time, the customer group of this production mode is also very small, mostly for VIP members and high-end personages.
In the whole year, two hundred thousand sets of products are produced, targeting only a few tens of thousands of consumers.
Mass customization is not a simple manual design or manual measurement. It needs the support of modern high-tech technology, and needs comprehensive information to support it.
Mass customization requires first stage information design.
From the customer entry to the store, a three-dimensional anthropometric scanner is required to scan the customer's figure and achieve 100% accuracy.
Then the three dimensional measurement results are pmitted back to the enterprise database and docking with the plate in the database.
This requires enterprises to have a very comprehensive and mature human body plate database, and these data should be connected with the clothing data of various categories.
If an enterprise can find a plate that matches the physical size of every customer in the database, then the enterprise has already achieved strong information support in the early stage of mass production.
"But three-dimensional anthropometric instruments are too few in domestic enterprises because of the high cost of input, and the need for high-tech personnel to operate.
From the three-dimensional CAD measurement map to two-dimensional planar map, it needs to be fully informationized in pforming into samples, materials and so on.
In terms of database, if you want to form a plate that is in line with the physical size of about 6000000000 people in China or 1 billion 300 million people in the world, you will need many years of plate collection and database management, which are very difficult for many enterprises.
Wen Lisheng told reporters this.
Secondly, large-scale
Customized
Production process information is needed.
If a mass customization enterprise has orders of more than ten million a month, it will need to produce thousands of pieces of clothing every day, and these garments show different sewing characteristics because of their different colors, fabrics and styles.
In this production link, it is essential for the hanging line controlled by the computer.
Through computer integrated control, data collection, analysis and real-time processing of production data can effectively solve the problems of large proportion of auxiliary operation time, long production cycle, and difficult control of garment production and quality in the production process.
Again, it is RFID radio frequency identification technology (commonly known as electronic tags).
RFID is a non-contact automatic identification technology. It automatically identifies target objects and obtains relevant data by radio frequency signals, which can identify high-speed moving objects and identify multiple labels simultaneously. The operation is fast and convenient.
With RFID technology, a series of links such as finishing, ironing, warehousing, warehousing, distribution and so on can be linked by technology to achieve full information.
Using technology to control the entire production line, thereby improving the production efficiency of enterprises.
In the southern part of France, the famous jeans brand Levi 's has 5 million production quantities every year, but few marketers, thanks to the RFID management system, which reduces labor costs.
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