Zhuzhou Branded For The Development Of Clothing Brand Horn

In April 18th, the "2010 Zhuzhou Tibetan brand development summit" hosted by the people's Government of Zhuzhou was held in the auditorium of the people's Government of the city.

The "Qinghai Tibet brand development summit" is divided into two themes: brand management and brand development. Renowned scholars and experts from the domestic clothing industry and authoritative experts in the wool knitting industry have spoken on the theme of brand management and development, offering suggestions for the development of Zhuzhou's clothing industry.

They believe that management is the guarantee of brand creation and the lifeline of brand innovation.

At the same time, "brand development" is the planning and control of a brand's future prospects. It is a brand's strategic vision and guides the development of the brand.

After nearly 30 years of development, the industrial cluster of Zhuzhou's song song clothing market has already owned more than 40 professional wholesale markets of various kinds of clothing, 3 million business owners, about 100000 employees, and 15 cities and more than 230 provinces and cities surrounding the radiation, with an annual turnover of over 20 billion yuan, becoming one of the "ten largest wholesale clothing markets" in the country.

Relying on the clothing trading market, there are more than 4000 garment processing enterprises in Zhuzhou, more than 100 enterprises above Designated Size, more than 1000 independent brands, and an annual output value of nearly 10 billion yuan.

A clothing industry chain with garment trade as the core and clothing production as the main body and covering related supporting industries has taken shape.

Now, in the new round of development, the Zhuzhou municipal government has proposed to pform the trading advantages of the garment market into processing advantages and brand advantages, and create hundreds of billions of apparel industrial clusters, and has introduced relevant supporting policies.

According to the experts, "Qinghai Tibet velvet", as a base of Zhuzhou's Ru song District, has grown into a strong brand of independent dress, which is a representative brand of Zhuzhou's apparel industry. It should take the opportunity of developing the "100 billion apparel industry cluster". By introducing and integrating high-end resources, it will optimize the soft and hard environment, enhance the core competitiveness and influence of the brand in an all-round way, and rely on its own brand and independent innovation to help Zhuzhou's apparel industry cluster and high-end, so as to promote the apparel industry to a virtuous circle and integrated development.